Partinzo Groep
The best care for everyone
Brand Design | Design ManagementFrom house of brands to branded house
When brand strategist and longtime friend Roel Stavorinus called, we knew it was going to be good. The mission? Bring four distinct healthcare brands Careflex (complex care), Medical (elderly care), Advizo (youth care), and Ambinex (training & education) under one united umbrella: Partinzo Groep.
Design Management
They needed five brand identities.
We gave them one identity smart enough to carry them all.
A single, flexible design system that lets each organization keep its own voice and visual flair while speaking a shared brand language.
Customizable colors? Check. Unique logos? Absolutely.
But we didn’t stop there. The system flexes across grids, graphics, and typography, so every brand can shine in its own space without losing the connection to the group.
Two curves, one icon
The logo? Iconic by design. Built from two curved elements, it’s a modular symbol that adapts to each brand while telling a story unique to its purpose. Different shapes, same DNA. One visual system, five distinct identities. Clever, cohesive, and unmistakably Partinzo.
partinzogroep.nl
careflex.nl
advizo.nl
medicalgroep.nl
ambinex.nl
Visit us:
De Krachtcentrale
Havenstraat 76
1271 AG Huizen
The Netherlands
Call us:
+31 (0)6 15 15 82 46
Mail us:
contact@thedesignaffair.nl
yvo@yvoderuiter.com
Member of
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Association of Dutch Designers
Association of Dutch Designers