Undressed by Marlies Dekkers
Create a bold, rebellious brand to connect with a stylish, younger audience.
Bold. Rebellious. Undeniably cool.
We reimagined the iconic bestsellers under a new label: Undressed by Marlies Dekkers; a street-smart spin-off offering affordable luxury with attitude.
Gone are the changing themes; in their place, a raw, cohesive visual world inspired by urban street art. Designed to attract a new generation, Undressed strips things down without losing the edge.
As art director, I shaped the concept and oversaw execution across every touchpoint, from lookbooks and retail to packaging and digital. Giving Undressed its own unapologetic voice within the Marlies universe.
marliesdekkers.com
Created as Team Lead and Art Director at Marlies Dekkers
Designs by MD Studio
Photography copyrights Marlies Dekkers
The Design Affair
by Yvo de Ruiter
by Yvo de Ruiter
Visit
De Krachtcentrale
Havenstraat 76
1271 AG Huizen
The Netherlands
De Krachtcentrale
Havenstraat 76
1271 AG Huizen
The Netherlands
Member of
Association of Dutch Designers
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Yvo de Ruiter © 2025. All rights reserved.
Association of Dutch Designers
Yvo de Ruiter © 2025. All rights reserved.